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Enhancing Higher Ed Marketing through Results-Driven Paid Media.

Unlock a proven approach to drive student enrollment while maintaining a sustainable cost per acquisition.

A Strategic Investment in ATRA

ATRA specializes in addressing the specific challenges higher education institutions encounter in paid media. With a keen understanding of the industry's competitive nature, we offer tailored strategies that go beyond generic approaches. Our experienced team navigates through enrollment fluctuations and external variables, ensuring campaigns are finely tuned to resonate with the right audience and yield tangible results.

We leverage cutting-edge technology to optimize advertisements and maximize the impact of every marketing dollar. By partnering with ATRA, institutions gain access to expertise and resources that enhance online visibility and facilitate sustainable growth in student recruitment efforts.

Preferred Educational Partnerships

  • MBA Programs
  • Liberal Arts Colleges
  • Business Schools
  • Medical and Healthcare Education
  • Engineering Institutes
  • Online Colleges
  • Career Colleges
  • Private Universities

01

Tailored Strategies for Higher Education

Identifying high-performing keywords and audience segments with the scalability to drive new student enrollments.

02

Tailored Landing Pages

Benefit from our extensive testing of landing page designs and inspiring messaging, ensuring that your campaigns stay ahead of the curve and continually improve.

03

Enhanced Visibility through Attribution

We'll help uncover the quality of intakes from your campaigns and leverage the new 1st party data to scale your campaigns and ROI

Scale Profitably With Ascension™

The most common client frustration we hear is the inability to effectively scale. Whether that's other agencies raising budgets without regard to performance or platform reps themselves, it's usually to benefit themselves.

Enter Ascension™ - our solution to this issue begins with the highest ROI channel, tactic and/or platform first, optimize and dominate, and then incrementally scale opportunity stages. This is how you see incremental revenue with those increased budgets, leading to exponential growth - the smarter way to scale.
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We start with the highest intent channel to capture current demand with the best ROI
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Ex: Paid Search + Conversion Content + CRO
Once we're dialed in we can expand to another low risk channel to capture demand
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EX: Paid Social Retargeting + Performance Creative + Attribution
We begin exposing your brand to new audiences with precision targeting.
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EX: Display Prospecting + Paid Social Prospecting + Display Creative
We are exponentially increasing brand awareness to create long term demand and loyalty.
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EX: CTV + Video + Branding

Scale Profitably With Ascension™

The most common client frustration we hear is the inability to effectively scale. Whether that's other agencies raising budgets without regard to performance or platform reps themselves, it's usually to benefit themselves.

Enter Ascension™ - our solution to this issue begins with the highest ROI channel, tactic and/or platform first, optimize and dominate, and then incrementally scale opportunity stages. This is how you see incremental revenue with those increased budgets, leading to exponential growth - the smarter way to scale.
Maximize ROI with intent.
Expand to low risk channels
New audiences w/ precise targeting
Generate long term demand

The Best Service Packaging For Our Approach

Lead Gen Package

  • Paid Search (Google & Bing Ads)
  • Paid Social (Either FB or LinkedIn) + Creative
  • CRM Integration & Attribution
  • Dashboard (With ROI Reporting/Funnel Reporting)
  • GA4 Setup
  • Landing Pages

A Team Ready to Provide Results

  • Executive Sponsor
  • Account Manager
  • Analyst
  • Strategist
  • Creative Director
  • Designer
Other packages that work well:
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"They’re highly proactive and dedicated to being the best in their field."
Brad
Senior Manager, Arizona State University
4.9
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Dig Through The Bins of Success

We've learned a thing or two from our 100's of client partnerships - here are some of our best results!
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Reach out today for a free audit and marketing plan to get results!

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Atra Digital
7525 E Camelback Rd # 104, Scottsdale, AZ 85251

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